Energy Behavior

March 23, 2012 at 8:12 am Leave a comment

With so many companies and academics creating innovative technologies to conserve energy and exploit renewable resources, we should already be making a big dent in reducing our dependence on fossil fuels, right?  And yet our dependence seems to only grow stronger.  Where is the disconnect?

It’s that old bugaboo—human behavior.  We are not in the habit of saving energy and if there is one thing we don’t like to do, it is change our well-worn habits, any more than we like to give up that comfortable recliner or those much-loved slippers.  In fact, some of our hardest work in saving energy is right at home with the most infinitely complex machine we have yet to tackle—the human being.

Sendhill Mullainathan, Harvard behavioral economist and MacArthur ‘genius grant’ award winner, says sometimes people need a ‘nudge.’  Have a look at his talk at TED and then post your thoughts about how we can nudge ourselves and our neighbors to change our everyday energy use behavior.

Lorilei

Email to a friend

Add to FacebookAdd to DiggAdd to Del.icio.usAdd to StumbleuponAdd to RedditAdd to BlinklistAdd to TwitterAdd to TechnoratiAdd to Yahoo BuzzAdd to Newsvine

Entry filed under: Energy Tips.

Successful Bike & Pedestrian Move in Durham! Meet Tim Gasper of Brady Trane

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed


Clean Energy Durham

Thank you for visiting the Clean Energy Durham blog. You can also visit our web site at:
http://www.cleanenergydurham.org

Categories

Twitter

Error: Twitter did not respond. Please wait a few minutes and refresh this page.


%d bloggers like this: